What is Reverse Logistics?

Reverse logistics involves sending a product back through the supply chain to its sellers and manufacturers. Unlike forward logistics, the flow of goods in reverse logistics is from the point of consumption to the point of origin. Examples include product returns by customers, return of unsold goods by distributors, recycling of goods, and the remanufacturing of goods from returned or defective items.

Today, many companies use reverse logistics to build customer loyalty, while a few others deploy this strategy to stay competitive in the market. The broad objective is to recover value from assets and increase revenue.

Learn more about GEP’s supply chain management services and supply chain software solutions.

Related Terms

What is Reporting?What is Req to Check?What is Reverse Auctions?What is Rfx Software?What is RFx Tools?