Past Events Keynote Sharing
Crisis management under social media age
Slides by Lily Wang, CEO of YIJIAN Communications (Brand reputation and Crisis Communications Expert) at Asia Digital Marketing Summit 2018
“Social media age, potential crisis is everywhere, are you ready?”
- What is the biggest crisis for China brand worldwide now?
- Why so many companies failed to handle crisis?
- Company crisis response strategy
- Crisis management principle H+5S
- Case Study
Download the slides >>>